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Action-A-Day 5/30/17. Wear Orange for Gun Violence Prevention

CALL TO ACTION:  National Wear Orange Day JUNE 2nd, 2017:  In support of Gun Violence Prevention and Awareness.


BACKGROUND:   Wear Orange Day......Cleo and Nate Pendleton lost their teenaged daughter, Hadiya, on January 29th, 2013 to gun violence on the South Side of Chicago.  Their daughter's classmates chose to honor Hadiya by wearing Orange.  Now to commemorate her life and to raise awareness for gun violence prevention, people around the globe Wear Orange on her birthday:  June 2nd.


On June 2nd, 2015 -- what would have been Hadiya’s 18th birthday -- a broad-based coalition asked people nationwide to join in what Hadiya’s friends started. They chose to wear orange to honor her life AND the lives of the more than 90 Americans taken by gun violence every day, AND the hundreds more who are shot and injured. 


President Obama, Julianne Moore, Russell Simmons, the New York Mets, MTV, Cosmopolitan and more than 200 noteworthy individuals and organizations answered the call.  They used social media and other platforms to show their support. The #WearOrange message echoed globally, reaching over 220 million people in a single day. In 2016, Wear Orange grew eight-fold, reaching an astonishing 1.7 billion people across the globe. Along with gun violence survivors, corporate partners, and a myriad of other groups, more than 150 key buildings and landmarks nationwide, turned orange in support of National Gun Violence Awareness Day.


So.  Why orange? Orange is what hunters wear to alert other hunters of their presence. Wearing orange has come to symbolize the value of human life.  It says we are here and we will be noticed!    Hadiya's classmates started a movement that continues to grow each year.  Won't you join in the preservation of human life?  Go Orange and see what a difference there can be.


Below is a list of some of the iconic landmarks that "lit" orange for June 2, 2016: 


Coit Tower, San Francisco, CA 

Pepsi Center, Denver, CO 

The Miami Tower, Miami, FL 

Crain Communications Building, Chicago, IL 

Superdome, New Orleans, LA 

TD Garden, Boston, MA 

NASCAR Hall of Fame, Charlotte, NC

Welcome to Fabulous Las Vegas Sign, Las Vegas, NV 

Empire State Building, New York City, NY 

Myrtle Beach Skywheel, SC 

National Civil Rights Museum, Memphis, TN 

Omni Hotel, Dallas, TX 

Masonic Temple, Alexandria, VA 

Madison Municipal Building, WI 

Niagara Falls, Niagara Falls, NY




1). Wear Orange in support of gun violence awareness and prevention.


2).  Replace your outdoor lighting with orange bulbs to draw attention to the Go Orange initiative to prevent gun violence and promote awareness.


3). Attend an event near you.  Find an event here:



4) Hand out flyers asking local businesses to show support for the elimination of gun violence, by displays of orange items, orange lighting and asking employees to wear orange.


5). Share this post on social media and through email to encourage your friends and family to Wear Orange and support a movement which respects hunters and gun ownership while eliminating senseless gun violence.





Wear Orange


American Psychological Association:  Gun Violence Prediction, Prevention and Policy


National Institute of Justice:  Gun Violence Prevention.


Organizing for Action:  Gun Violence Prevention:



Many Thanks to Bridget who submitted this action idea and history!